Optional · Paid apps · 3 min
Do testers have to buy the app?
Paid-up-front apps: run a $0 / free price during the test period.
About 3 min read
Short answer: no
For closed testing, temporarily set the app free ($0) or use license testing so testers are not blocked. Restore your price after the test ends.
Use Play Console pricing / promotion settings; see Google’s paid app testing documentation for details.